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SEO, or Search Engine Optimisation, is a big topic.  While we do provide an overview of SEO here, there is a huge amount of information about SEO and writing meta tags available online.

Here are some resources you can visit to learn more about it:

Search Engine Land: http://searchengineland.com/guide/what-is-seo

CIO: http://www.cio.com/article/2460827/seo-sem/top-25-diy-tips-for-better-seo.html

What is SEO: http://www.whatisseo.com/seo-tutorial.html

Google Keyword Planner: https://adwords.google.com/ko/KeywordPlanner/Home

Google support topic on researching keywords and the Google Keyword Planner: https://support.google.com/adwords/answer/2999770

PowerStores blog post on SEO and keywords: http://www.powerstores.com/blogs/powerstores/41906-do-it-yourself-seo

  

Moz: https://moz.com/learn/seo/title-tag

PowerStores blog post on title tags: http://www.powerstores.com/blogs/powerstores/41952-how-the-right-title-tags-can-improve-the-performance-of-your-website

 

http://searchenginewatch.com/sew/how-to/2067564/how-to-use-html-meta-tags

 

http://www.wordstream.com/meta-keyword