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Refiral creates infinite sustainable sales loops by converting your existing customers into your virtual marketing sales force. Increase your conversion rate, acquire new customers and retain existing customers. 

Step one: Visitors are offered instant discounts on their current purchases on sharing discounts among friends on social media networks. Instant discounts convert these visitors to actual paying customers.

Step Two: Discount links shared result in free, targeted social media marketing. Interested friends visit your store and get direct discounts on their purchases. Your existing customers' friends become your new customers.

Step Three: On friends' successful purchase, original customers who shared are instantly rewarded with a discount on their next purchases. Repeat purchases retain existing customers, increasing brand loyalty.

Click here to learn more about Refiral.

How to integrate Refiral:

  1. Login to your Workspace.
  2. In a second browser tab, signup for Refiral here. During Refiral setup you will create three types of coupons; Instant, Friend’s Offer and Reward Offer. Make note of the coupon codes and their discounts, as you will need to input these in your Workspace later. After completing the setup of your campaign, Refiral will contact you via email once your campaign has been approved.

  3. Return to your Workspace tab. Create coupon codes from the “Marketing” tab on the left. Select “Coupons”, then “Add a Coupon”. Remember to use the exact same coupon codes created in step 2. Click here for more information on creating coupon codes.

  4. After you receive your campaign approval email by Refiral, login and click on “Integration” from the top navigation.

  5. Copy the code generated in the first box to your clipboard.

  6. Return to your Workspace tab, select “Settings” then select “General” tab.

  7. Scroll to the bottom and paste the copied script code into the “Additional Javascript” field. See screenshot below.

  8. Select “Apply Settings” to save the changes.

  9. Copy the following code to your clipboard.

    {% assign discount = discounts.first %}
    {% assign discount = discounts.first %}

    <script type="text/javascript">var showButton = false;</script>
    <script type="text/javascript">var apiKey = "xxxxxxxxxxxxxxxxxx";</script> 
    <script type="text/javascript" src="//"></script>
    var total = {{total_price}};
    var subtotal = {{ subtotal_price }};
    var cartInfo = {};

    {% for each item in line_items %}
    var item = {};
    item['id'] = '{{}}';
    item['name'] = '{{item.title}}';
    item['quantity'] = '{{item.quantity}}';
    {% endfor %}

    cartInfo = new String(JSON.stringify(cartInfo));
    jQuery(document).ready(function() { 
    '{{ discount.code }}', 
    '{{ }}', 
    '{{ }}'

  10. You will need to insert the API KEY specific to your Refiral account when you paste the above code into your Workspace. 

    The API KEY is found under the “Integration” tab in Refiral.

  11. Return to your Workspace tab. Select “Checkout and Payments” from under the  “Settings” tab. Scroll to “Additional Contents and Scripts” field.

  12. Paste the code into the “Additional Contents and Scripts” field. Insert your API KEY into the code.

  13. Select “Apply” to save the changes.

  14. See screenshots below for how Refiral may look on your webstore.





How it works?

The video on Refiral’s homepage explains the process clearly, visit

Refiral works on the principle of creating infinite sustainable sales loops by converting your existing customers into your virtual marketing sales force.

Here’s how it works:

Step 1: Launch your Refiral campaign

  • Create account: You sign up at and set up customizable marketing campaign
  • Integrate: On account approval, you integrate with Refiral extension
  • Sit back and see your sales grow: Your Refiral campaign is now live! 100% automated sales generation through Refiral!

Step 2: Instant discount to visitors

  • Offer incentive: Prospective customers are offered an instant discount coupon up on a successful share of your online store's discount link among her friends on her social networks (Facebook, Twitter, etc.)
  • Successful sale #1: Customers get motivated to buy after getting a discount coupon and makes a purchase instantly. You get a higher conversion rate!

Step 3: Acquire new customers

  • Free social media marketing: 1000s of friends across social media see the shared post about your online store. FREE marketing!
  • Attract new customer: Any friend of your original customer who clicks on the post gets a discount coupon, visits your e-store and makes a successful sale
  • Successful sale #2: You get a new customer at low acquisition cost!

Step 4: Retain existing customers

  • Reward for successful referral: As soon as the friend makes a sale, the original customer is rewarded again for his/her successful referral
  • Successful sale #3: Original customer now gets a higher discount for his/her next purchase on your online store. You get a repeat purchase!

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